Every year at major truck shows, I produce vertical videos featuring custom working trucks and their drivers for Overdrive. These custom trucks are a huge part of owner-operator truck driver culture, making these videos one of our best tools for connecting with readers and bringing in new audience members.
I handle the entire production process for many of these videos by walking the grounds, scouting the best trucks, interviewing the drivers, and filming B-roll.
The featured videos on this page have each reached at least 95,000 views on YouTube Shorts alone, with top performers pulling in millions of views when counted across all platforms.
